KOSS STEREOPHONES BILLBOARDS
A part of Milwaukee's pop culture since the 1970s
The Koss billboards on I-43, near the corporate headquarters, have entertained passersby for over three decades. You'll see how these billboards were created, from inception through production.

DREAM GIRLS
Part of the newly acquired collection from the American Advertising Collection in Portland. This collection highlights woman in advertising from the 1890’s to the 1990’s. The “Dream Girl” collection is a traveling show, which has visited cities like New York, Chicago, LA, Atlanta and others.

Radio sponsorship provided by: 91.7 WMSE

HATCH SHOW PRINTS
The history of a great American poster shop in Nashville, Tennessee. Bold and distinctive woodblock poster for entertainers like Hank Williams, Elvis Presley, B.B. King to the Beastie Boys. Posters were created for all sorts of entertainers like local state fairs, the circus, magicians, boxers and many more. Now Hatch is creating work for ad campaigns anywhere from Fossil to Rolling Rock Beer.

Radio sponsorship provided by: 91.7 WMSE

BROOKS STEVENS: ADVERTISING FOR THE 20TH CENTURY
In the early 1930s, Milwaukeean Brooks Stevens pioneered the industrial design profession. Working for a variety of midwestern corporations, Mr. Stevens designed products, ranging from cigarette lighters to trains. Presented in conjunction with a major retrospective exhibition at the Milwaukee Art Museum, this exhibit examines Mr. Stevens' advertising and packaging work for companies including Miller Brewing, 3M, Allen Bradley and Johnston Foods.
Exhibit sponsored by: Miller Brewing Company
Radio sponsorship provided by: 91.7 WMSE

100 YEARS OF HARLEY-DAVIDSON ADVERTISING
Journey through a century of this premier motorcycle company's witty and eye-catching print and television advertisements. The colorful and sometimes provocative ads reflect the creative spirit and the unique
culture of Harley-Davidson over the last century. The exhibit revisits famous campaigns laid out decade by decade, from the "Gee Dad! Buy me a Harley-Davidson" campaign of the 1920s to "I Am Woman. Hear Me Roar" in the 1980s, showing how Harley-Davidson has remained in tune with the times and often ahead of its time. The William F. Eisner Museum of Advertising & Design is proud to present this major retrospective exhibit, which explores a unique American success story, during the Harley-Davidson 100th Anniversary.

FROM MUSCLE CARS TO MINIS:
A selection of American Automobile Advertisements from the 1970s

On view are selections of 1970s automotive advertisements from the Eisner Museum's Grassl collection. This exhibit examines the transformation of American automotive styling and imagery from the "muscle car" look of the late 1960s to the fuel conscious trends of the 1970s. All major American manufacturers of the day are represented, as is the rising import star, Toyota. There are also several now classic models, including the Ford Mustang Mach 1 from 1971, and the American Motors Javelin from 1972.

STATE FAIR POSTERS
From William F. Eisner & Associates, Hales Corners, WI

During the late seventies and early eighties, the Eisner advertising firm won many annual competitions to create promotional materials for the Wisconsin State Fair. Their campaign themes always consisted of humorous puns related to farm animals, popular culture or the experience of the State Fair. These were reproduced in print and posters as well as the locally famous billboards adjacent to the State Fair Park in West Allis.

GROOVY ADS:
Psychedelics from the Sixties
We look back at the 1960s for many things, among them a wave of rock bands centered in the Haight-Ashbury district of San Francisco. It was here that psychedelic graphics first promoted concerts. Phosphorescent colors, nearly illegible type and outlandish imagery ranging from the sensuous to the bizarre were the characteristics of the psychedelic graphic style associated with this tumultuous era.

The 1960s were not only a great time for poster art but was also one of the great eras for advertising in general. Its impact on advertising continues to the present day. This groundbreaking exhibition presented print ads and promotional posters in the context of one of the most exhilarating and tempestuous periods in American history.
Radio sponsorhip provided by: 91.7 WMSE 

UP IN SMOKE...
A History of Cigarette Advertising
In the 20th century few product categories have achieved the market dominance of cigarettes. For over a century, cigarette advertising has captivated the media, exemplifying the ad industry's most innovative and original work.

Up in Smoke is the first exhibition to explore the best of both pro- and anti-smoking campaigns and their influence on American culture. Key themes include Health, Women, Celebrities, Marlboro and The Anti-Smoking Movement. The show will demonstrate how persuasive campaigns have shaped the public's perception of smoking, brand loyalty, as well as starting or quitting smoking.

The exhibit was organized by the One Club for Art and Copy of New York City and was acclaimed by such prestigious publications as the New York Times and Print Magazine. This is the only Midwest venue for the exhibition.
Exhibit sponsored by Wisconsin Tobacco Control Board